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Lingerie Month Review: Ultimo The One in white
Lingerie Month Review: Ultimo 'The One' in white
30 March 2012
Being one of the lesser breasted females of the species, I was quite excited when Catwalk Queen asked me to road test the new Ultimo 'The One' bra! This newly-launched design had a long waiting list, and over 1 million of them have been sold since the launch  More
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Ultimo unveils lingerie campaign for Real Women
Ultimo unveils lingerie campaign for 'Real Women'
19 April 2011
Following a nationwide hunt to track down real women for their next campaign, Ultimo have revealed the seven lucky ladies who will represent the brand.  More
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Kelly Brook reportedly pulls out of Ultimo contract
Kelly Brook reportedly pulls out of Ultimo contract
15 June 2010
After just three months, Kelly Brook has reportedly called it quits as the face and body of Ultimo...  More
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Kelly Brooks steamy new commercial for Ultimo - watch it here!
Kelly Brook's steamy new commercial for Ultimo - watch it here!
8 April 2010
We have shown you the print campaign, now take a look at Kelly Brook's new TV commercial for Ultimo.  More
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Update: Georgia May Jagger isnt headed for Ultimo
Update: Georgia May Jagger isn't headed for Ultimo
4 April 2010
After rumours circulated that Georgia May Jagger might replace Peaches Geldof at Ultimo, her spokesperson has been quick to dismiss any such reports...  More
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Psst... Is Georgia May Jagger set to replace Peaches Geldof at Ultimo?
Psst... Is Georgia May Jagger set to replace Peaches Geldof at Ultimo?
1 April 2010
Wow this who Ultimo debacle is really heating up with more whispers of who might replace Peaches Geldof at Ultimo.  More
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Update: Peaches Geldof dropped as the face of Ultimo
Update: Peaches Geldof dropped as the face of Ultimo
30 March 2010
Just yesterday we blogged brand new pictures from Kelly Brook's Spring 2010 campaign for Ultimo. The buxom beauty is the latest in a string of celebs to be recruited by the British lingerie brand...  More
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Kelly Brook is Ultimos latest pin-up girl
Kelly Brook is Ultimo's latest pin-up girl
29 March 2010
With a figure as curvaceous as Kelly Brook's, it's no surprise that the actress has returned to her former days as an underwear model.  More
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Peaches Geldof unveils new Ultimo ads; becomes Bibas latest muse
Peaches Geldof' unveils new Ultimo ads; becomes Biba's latest muse
20 July 2009
Peaches Geldof has unveiled her latest ads for Ultimo...  More
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Peaches Geldof launches Miss Ultimo collection
Peaches Geldof launches 'Miss Ultimo' collection
28 May 2009
After her whirlwind trip to Cannes, Peaches Geldof was back in town yesterday to launch a new lingerie line for Ultimo...  More
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Ultimo also charging extra for their larger size bras
Ultimo also charging extra for their larger size bras
13 May 2009
M&S came under fire recently for introducing a pricing policy which penalised women with bigger busts. After much media coverage and a Facebook group, M&S issued a u-turn, and good news for us, they also sent out a press release offering 25% off all bras unti  More
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Psst... Is Peaches Geldof to be the next face of Ultimo?
Psst... Is Peaches Geldof to be the next face of Ultimo?
2 April 2009
How is this for bagging an endorsement deal?  More
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Ultimo model, Katie Green, hits out at Jourdan Dunn
Ultimo model, Katie Green, hits out at Jourdan Dunn
18 December 2008
Ultimo model, Katie Green, has lashed out at Jourdan Dunn, claiming that she is unhealthily thin. The unprovoked attack on the Model of the Year winner has reopened the size zero debate once again, with Katie blasting Jourdan by describing her as 'seriously  More
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Mel B for Ultimo: Another Spice Girl to hit up New York Fashion Week
Mel B for Ultimo: Another Spice Girl to hit up New York Fashion Week
26 August 2008
Yesterday, I mentioned that the BFF friendship between Victoria Beckham and Katie Holmes could be in jeopardy, after reports that Holmes might upstage her pal at New York Fashion Week. Today, I hear that yet another Spice Girl is bound for Bryant Park...  More
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First look: Mel Bs campaign pics for Ultimo
First look: Mel B's campaign pics for Ultimo
22 April 2008
Here are the first campaign pics of Mel B modelling the new range of bras and underwear for Ultimo...  More
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Mel B gets catty with new clothing line
Mel B gets catty with new clothing line
9 April 2008
Just days after we told you that Mel B had signed on to become the new face of Ultimo, the Spice Girl has launched a new range of clothing called Catty Couture. Nope, this isn't a joke!  More
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Mel B to replace Sarah Harding as the new face of Ultimo
Mel B to replace Sarah Harding as the new face of Ultimo
7 April 2008
Spice Girl Mel B is set to become the new face of Ultimo. The 32-year-old will replace Girls Aloud singer Sarah Harding in fronting the brand's latest bra campaign...  More
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Penny Lancaster named as the new face of Grattan
Penny Lancaster named as the new face of Grattan
12 June 2007
Oh Penny, what happened? 3 years ago she was the face and hot body of Scottish lingerie company Ultimo - before being unceremoniously dumped by the brand for her beau Rod Stewart's ex-wife Rachel Hunter. To add insult to injury Hunter's deal was a cool £1million  More
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Kimberly Stewarts lingerie deal upsets Rod
Kimberly Stewart's lingerie deal upsets Rod
12 April 2007
Uh-oh has someone upset daddy? Kimberly Stewart has reportedly signed a £100,000 contract with lingerie company Ultimo much to the disapproval of her father Rod Stewart...  More
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Sarah Harding Models New Ultimo Collection
Sarah Harding Models New Ultimo Collection
28 March 2007
Looking as far removed from the neon bright, slightly tacky look that is Girls Aloud, Sarah Harding looks stunning modeling the new collection for Ultimo lingerie.  More
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