This is sure to get a few pulses racing. You've seen the print campaign, now here is Megan Fox's new steamy TV ad for Emporio Armani Underwear. The 30-second black-and-white commercial sees Megan posing in sexy lingerie for the Italian label. She replaces Victoria Beckham as the face of the brand. The ad was released across the world in London, New York and Tokyo last week.
Good morning to all the lads out there! Here is something to kick-start your Tuesday - Megan Fox in Emporio Armani underwear... and very little else. The actress follows in the footsteps of Victoria Beckham as the new face of Armani's underwear and jeans campaigns. Showing off her curves in striped and lacey bra and knicker ensembles, Megan also appears in ads wearing skinny jeans and a white shirt.
The stage was set last night at Paris's Grand Palais for an extravagant show to unveil Sonia Rykiel's new boudoir-inspired line for H&M. Complete with a glittering Eiffel Tower, ferris wheel, swing set and cut-out trees strung with thousands of fairy lights, it was a magical night for the iconic designer and the Swedish retailer.
Leading the charge was Lily Cole, who held the reins of a giant moving horse head. While mannequins were dressed in Rykiel's knitwear (not due out until Spring) and rode the ferris wheel. Looking on were Kate Bosworth, Jean-Paul Gaultier, Philippe Starck and Eva Herzigova. Oh, how we *heart* Paris and Rykiel!
As the anticipation builds for the Sonia Rykiel pour H&M fashion show (taking place later today in Paris) some behind-the-scenes images from the ad campaign, starring Lara Stone and Caroline Trentini, have been revealed. Rykiel's new lingerie collection for the retailer goes on sale this week. Boasting 70 pieces from chiffon kimonos to delicate briefs, it will be available on Saturday 5th December in 1,500 H&M stores worldwide and will go on sale at the same time at Rykiel boutiques.
"I wanted to show that I am very proud of this collection," Sonia Rykiel's daughter, Nathalie, who is president and artistic director of the fashion house, told WWD. "I also wanted to entice women who love our brand, but who may be hesitant to visit our boutiques."
Primark is preparing for next spring with lots of pretty feminine lingerie. There are four gorgeous lines to choose from including 'College Re-Union' (sporty cool cottons), 'Enchanted' (feminine lacey pieces), 'Candy Shop' ('50s floral prints), and 'Wayfarer' (nautical-inspired plains and stripes). Knickers start at just £3 each while bras are a very affordable £5.
Talk about superwoman! This time the rumours were true *faint*. Heidi Klum made a surprise appearance on the runway at last night's annual Victoria's Secret Fashion Show. The German supermodel wowed the audience as she took to the catwalk just six weeks after giving birth to her fourth child, Lou Samuel.
Despite feeling a little unwell before the show, Australia's Abbey Lee Kershaw left a wonderful impression on the runway with Jak and Jil Blog claiming hers the "best runway presence" of the night. British model Rosie Huntington-Whiteley made her VS debut also helping to close the show, before the rest of the models including Chanel Iman, Doutzen Kroes and Miranda Kerr reappeared on stage for finale and a bit of a boogie. Featuring five different sections with 12 outfits each, live performances were provided by Black Eyed Peas, with Fergie bringing down the house in an emerald green ensemble. Click image below to begin gallery. [Images: PicApp]
As the Victoria's Secret wagon gears up for another year, five new Angels are about to get their wings. The lingerie brand has namedEmanuela de Paula, Lindsay Ellingson, Candice Swanepoel, Chanel Iman, and our own Rosie Huntington-Whiteley as their newest ambassadors. No doubt Rosie's recent saucy gigs with Agent Provocateur and D&G helped her score the lucrative role alongside the likes of Miranda Kerr, Adriana Lima and Doutzen Kroes.