Let's face it, she is one of the few models left who hasn't launched her own clothing line. That is why it doesn't come as a total shock to learn that Agyness Deyn has signed on to create her own collection. The only surprise may be who she has signed with.... Barneys Japan.
We gave you a preview of Emma Watson's new ethical collection for People Tree last month. Now, here are some more images from the ad campaign starring the lady herself plus some of her real-life family and friends. Once again, she is joined by her very cute brother Alex (who also starred alongside her in Burberry's S/S10 ads) as well as a couple of pals including her housemate, Sophie.
We have heard all about it, and now it's time to revealEmma Watson's new collection for People Tree. The Harry Potter star has designed a range of ethical clothing for the label which feature slogans such as "I'm not toxic" and "Please don't panic. I'm organic." It includes cropped tracksuit pants, little sailor-stripe T-shirt dresses, cricket jumpers and hoodies, polo-tops and plaid shirts for the boys.
"I think young people like me are becoming increasingly aware of the humanitarian issues surrounding fast fashion and want to make good choices but there aren't many options out there," said Watson. The collection will be available from peopletree.co.uk next month.
Here is your chance to ask Emma Watson anything you like... just as long as it's related to Fair Trade fashion!
The Harry Potter star is opening the forum at People Tree - the label that she has collaborated with for spring/summer 2010. Simply send in your videos with a question on Fair Trade fashion to Emma and a selection of the best will get a video response from the actress.
With so many high street brands and designer labels around, many of you may be wondering why she chose to work with People Tree - now you can find out. Email your videos to askemma@peopletree.co.uk or to find out more visit http://www.peopletreeyouth.co.uk
A fresh wave of Leona Lewis fashion line rumours have sprung up again, only this time it involves another well-known identity.
OK magazine reports that Stella McCartney and Lewis are in discussions to launch an animal-friendly line of clothing. Along with Stella, Leona has been a public supporter of PETA and refuses to wear suede, leather or other animal products.
"I'm on a mission. I'd love to promote a line of non-leather bags and shoes that are affordable. I think more needs to be available and not so expensive," she is said to have told a friend. "I've always wanted to have my own fashion line, and that's something I want to focus on next year," she added.
Now that ethically made clothes and accessories have gone mainstream, there's so much choice out that dressing from head to foot in eco-friendly and fairtrade gear is no obstacle to style. The only problem can be knowing where to find it...
A new site called Sustain Your Style puts all the most fashion forward sustainable labels together in one place so finding what you need is easy and quick. It's an independent platform, so there's a huge range of ethical labels to choose from, including big names like Edun and Noir, and quite a lot of smaller ones we've yet to discover. Today, you can read an interview with Rani Jones,a new design duo whose geometric garments (pictured) are causing quite a buzz.
Dame Vivienne Westwood made an appearance on the Jonathan Ross show on Friday to talk about her famous manifesto, Active Resistance to Propaganda. In her continuing battle against climate change, Viv dished out tips on how we can reduce waste, saying: "Take your old things and keep on wearing them. If you do buy (fashion) then choose it really well, wear it for a long time, until it sort of drops off your back." Of course if you're going to buy, she suggests you choose Westwood natch!