London Fashion Week: Arabia meets Americana at Ashish SS14
If anybody was going to bring a little colour and sparkle to yet another rain filled day at London Fashion Week, it was always going to be Ashish.
With his trademark of sequins, sequins and more sequins, Ashish Gupta's Spring/Summer 2014 collection displayed the bold aesthetic we've come to expect from the label, along with a few things we didn't anticipate, like Americana influences with ethnic elements. The look was original as always, combining glitzy, grungy sportswear with pop cultural prints, zebra striped hair, and bejewelled slippers.
The show opener gave a real taste of what was to come as a male model appeared wearing a Tibetan style crown, ripped shimmering denim jeans, and a Coca Cola emblazoned vest and carrying a sequin covered plastic bag. The carrier bag became the accessory that stole the show, with other replicas including tongue-in-cheek slogans of familiar brand names (S+M was a particular favourite amongst the cheering crowds) whilst elsewhere stripes, animal prints and checks formed acted as a base for the collection. Arabic type served as a breaker between the sparkling iconic Coca Cola logo, fronting a variety of slouchy jersey pieces and sheer shirts, as did baseball style striped loose fitting tunics; in terms of inspirations, this was quite possibly Ashish's most eclectic to date.
Stand out pieces included a split leopard/zebra suit, multi-tonal sequin inlayed jeans and of course, the shows closing look: Ashish's answer to the bride and groom, who held hands down the catwalk in sheer floor length tunics.