henryhollandnewseasonaw12.jpgWith all of the gloriously distracting sunshine this week, I almost missed one of the most exciting Autumn/Winter launches of the year - Henry Holland's AW12 collection! The savvy British designer announced the drop to his loyal fashion followers via instagram and twitter two days ago, and after spending FAR too much time of the House Of Holland website this morning, I can safely say you'll want it all.

One of the highlights of London Fashion Week, Henry and his team at HOH delivered a wonderfully irreverent show packed to the brim with bold primary colours, perfect patterns, and tongue-in-cheek prints that have the ability to put a smile of everyone's face come rain or shine. Inspired by an eclectic mix of influences (the Tour de France, 1970's sportswear, and the best alien sitcom ever made, Mork & Mindy) these light hearted and quirky pieces are definitely at the top of our shopping list this week! If you're still debating whether to buy or not, then we've got a couple of reasons/totally justifiable excuses that might just change your mind:

1. These beauties are perfectly suited to wear right now; the vibrant colour palette is oh-so-summery and the sporting elements lend themselves to a certain Olympic event taking place in London at the moment...

2. You know that bessie mates Alexa Chung and Agyness Dean will probably/definitely be wearing something from the collection any day now.

The new season is available to buy online NOW and is packed with unashamedly cool pieces, from the signature houndstooth t-shirt dress, to my personal favourite - the nipple pinch tee. If you'd rather pinch the pennies, there's also a cute iPhone case featuring the House of Holland AW12 show invite design, and plenty of awesome reductions on the SS12 collection too!