Making of Chanel's Eyewear S/S 2012 campaign starring Linda Evangelista
Supermodel Linda Evangelista has made a surprise return as the face of Chanel's Spring/Summer 2012 eyewear collection. At first glance the ads look like something out of the 1980s / 1990s, with the 46-year-old model rocking a short sleeked back 'do, bold make-up, black-and-white graphic outfits, and sporting colourful frames.
Photographed by Karl Lagerfeld (who else?) here are some images which gives us an insight into how the campaign was created. It is a legendary team-up between Lagerfeld and Evangelista which goes to show just how professional these two are. Take for example how they utilise a simple backdrop to create stunning photographs.
Linda takes over from her fellow "super" Claudia Schiffer, who was the face of Chanel's line of sunglasses and spectacles last season. This Spring/Summer collection features an array of brilliant colours including blue, pink, red, orange and yellow in a variety of popular frame styles such as aviator, cat and dragonfly-inspired variations.