When I visited the Donna Ida denim boutique at the end of last year, all the team were super-excited about the impending arrival of the new reversible jeans from Bleulab. Giving you two pairs of jeans for the price of one, these premium denims are exclusive to Donna Ida in the UK, and come in a huge selection of colours. Each pair has a coated side and a plain side in two contrasting shades and can be worn both ways.

Luckily for you lot, this time you don't have to suffer my modelling attempts to see the jeans. Made in Chelsea star Millie Mackintosh visited the Donna Ida denim boutique on Draycott Avenue in Chelsea and styled up two pairs to show how she'd wear them, and we have the pictures.

I know Rosie is the resident Made in Chelsea fashion blogger, but perhaps Millie should join in? She's definitely got all the classic blogger poses down to a fine art. Check out the sultry pout and knowing smirk. She's a natural...

Donna Ida Millie Mackintosh Bleulab Jeans Cheetah.jpg

Bleulab Detour Legging (£245) on the Cheetah side with a Minnie Rose 3/4 V Neck (£250) and chunky tan ankle boots.

Donna Ida Millie Mackintosh Bleulab Jeans Charcoal Reversed.jpg

The same Bleulab jeans on the coated Charcoal side with L'Agence Long Sleeve Button Down Blouse - Natural/Grey (£245) and studded black boots.

Donna Ida Millie Mackintosh Bleulab Jeans Shocking Pink reversed.jpg

Bleulab Detour Legging (£215) in Shocking Pink (reversed) with Wildfox NYC T-Shirt - Warpaint (£70.00) and strappy grey ankle boots.

Donna Ida Millie Mackintosh Bleulab Jeans Shocking Pink.jpg

The hot pink side of the above jeans with Fresh Laundry Sleeveless Tee (£90) and strappy metallic platform heels.

And for even more close-ups, here's Millie showing off the jeans in a video...


To order visit the website www.donnaida.com or call 02077306366

For help with your denim wardrobe, tweet Donna Ida your questions @donnaIda #denimdilemma