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I am really crushing on this 70s-inspired campaign from Lara Bohnic which stars Daisy Lowe. "Inspired by old Biba campaigns," Bohnic cited these ads which featured "cushions and fabrics scattered everywhere and girls plunged deep into their sofas" as her main influence.

The Telegraph cleverly noted another reference - that of famous 1970s supermodel Marie Helvin. Well spotted! Daisy really does bare strong similarities to Helvin with those electric eyes and wild curly hair. This is also helped by Bohnic's use of scarves, turbans, handbags and jewellery.

Ironically the pair have also both been the face of Agent Provocateur. Spooky much? What do you think of this comparison?

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