Guest Post: My night at Aigua Media's Megazine launch
Last week we ran a competition to find a guest blogger to come along to our launch party and report back for Catwalk Queen. Here's how our gorgeous winner, Kirsty, got on last night...
Last night Aigua Media celebrated some stunning makeovers across their sites - including of course Catwalk Queen - at a launch party at Sketch in central London. Aigua Media has recognised the needs of their readers and shoppers and delivered innovative new methods and interfaces to fulfil them. Clearly they already are doing something very right clocking up a whopping 1.25 million unique users and more twitter followers than a lot of magazines - so it is exciting to see what is to come from these changes!
The event was spectacular; canapés and drinks all night, a giant pink handbag and lipstick displayed in the main room, DJs playing some glitzy tunes, and guests rubbing shoulders with some very recognisable faces in fashion and beauty.
I first caught up with Demitri Jones, hair and make-up artist for ITV2 show Models, Misfits and Mayhem - he's a great enthusiast for fashion sites and loved the Aigua Media websites but also confessed to being a huge fan of The Very Simon G. Wearing a flamboyant mix of high street, luxury and Camden Market finds, he detailed how he loved specific parts of certain trends and was not one to religiously follow a single look. When asked who or what inspires his style he looked me square in the eye, exuding all kinds of confidence and a distinct, overwhelming charm before hand-gesturing himself and mouthing "me".
That seemed quite a popular answer across the interviewees as the evening progressed! So there you have it: trickling around the minds of those established in fashion the resounding answer to the question 'who and what inspires your personal style' was "ME!"
Really? You don't think other celebrities or London's hugely influential street style plays a small part in your sartorial decisions?
"Do I f***! And you can quote me on that!" Jay Camilleri, star of Dirty Sexy Things, said with a cheeky grin. For him, comfort surpasses all factors as well as choosing quality and brands he can trust.
Outfits of the night:
I was particularly pleased to see some seriously gorgeous high street on Kate Walsh, who was wearing a beautiful boho floaty dress ("to coordinate with the navy wrist splint!") and ankle boots all from Peacocks! Accessories make or break an outfit and Kate's was finished elegantly with a long gold chain hoop detail necklace picked up from a charity shop, and a Mulberry bag.
Others worth mentioning were the metallic-shine, gold strapless pleated vintage dress worn by Aigua Media's very own Hannah (bought from French Kiss Vintage); Trinny Woodall was spotted wearing psychedelic furs - one of this season's top trends; and of course Henry Holland did not disappoint with his bordering geeky, plaid-denim ensemble, complete with super shiny shoes.
All in all the evening was immensely fun, the CQ team couldn't have been more welcoming and I absolutely can't wait to start using all the new sites with their fun new makeovers! I skipped home last night, handbag in one hand, goody bag in the other!
Guest post by Kirsty Fong
Keep your eyes peeled for the brand new Catwalk Queen next week! Thanks so much to Kirsty for coming along to our party, schmoozing like a pro and giving us the night off! Don't forget to visit her blog Kirst and The Fashion Crowd and follow her on twitter @fashioncrowd.