CQ Watch: Kate Moss for Rimmel short film
For months we have known about Kate Moss's new collaboration with Rimmel London. A long-time ambassador for the beauty brand, Kate has now created her own make-up collection which is due to launch October. Back in May we spotted the supermodel on the film set for the collection, in which she strutted towards a helicopter on a rooftop in Croydon. Now we get to see the fruits of that labour!
The short film sees Kate starting off at Spring Studios on a photo shoot set where she cheekily turns the sprinklers on a trio of models. She then continues up the building where she joins a rock band by playing a guitar with the Union Jack emblazoned across it. This is followed by another photo shoot and a strip tease before she finally ends up on the rooftop sporting a bright red dress and Rimmel pout. It's a fun video but certainly not one of the best.