Stella McCartney revamps her website
Stella McCartney has given her website a revamp, and a second edition of her iPad app. The designer has added 28 European countries to her e-commerce site, which means now even more people can shop for her collections online! Her new-and-improved website offers new features such as a "reserve in store" option which allows customers to set aside orders so they can be picked up at a particular store. Plus for those who want the ultimate shopping experience, you can book a private in-store service online as well.
McCartney's new app includes images from the recent "Linda McCartney, A Life in Photographs" show in London, and a preview of the new Autumn/Winter campaign by Mert Alas and Marcus Piggott. There is also some behind-the-scenes stuff from McCartney's Team GB line of Olympics-inspired sportswear.
You can peep the new site with a preview of the A/W campaign starring Natalia Vodianova by visiting stellamccartney.com