Helena Bonham Carter for Marc Jacobs Fall 2011 image2.jpg

Oh how I did squee in delight last week when the first image of Helena Bonham Carter's Marc Jacobs campaign surfaced. Now here is another ad from MJ's Autumn/Winter 2011 campaign which sees the delightful actress playing up even more! I love the silly aspect of these ads, which seems to be more about having fun than looking all serious and disinterested like most fashion advertising. For those who are wondering, Jacobs's old pal Juergen Teller photographed this campaign. I wonder what the next installment will be like! Check out our first sneak peek here.

[Fashin via TFS]