dashazhukova_pop_confirmed.jpgThe buzz about town is that former POP editor, Dasha Zhukova, is looking to launch a new magazine.

Since resigning from POP in November last year, she has concentrated her interests and efforts in a mostly art direction. Her partner Roman Abramovich is financing a new art gallery in Moscow's Gorky Park. It will feature a Ferris wheel similar to that of the London Eye, and is worth an estimated £1.25 billion. Now, The Imagist is claiming that Dasha could soon be returning to print with the creation of a culture publication.

"We heard the suspected name, which makes perfect branding sense... But who's designing? Who's shooting for? London based? Paris? Moscow? Art driven or is it a fashion frenzy!" they write.

[via Fashionologie]