Karl Lagerfeld gives Diet Coke a designer makeover
As a regular Diet Coke drinker I never really pay much attention to the bottle, just the yummy sugar-free drop inside of it. But with these latest Diet Coke bottle designs by Karl Lagerfeld I'd definitely sit up and take notice. It may not be his first stint at the job, nor is he the first designer to give this favourite fizz some flair.
This time Lagerfeld has decorated three bottles in pink and white as part of the "Love it Light" range which will be available this summer. They also each feature a silhouette of the designer and will be modelled alongside Coco Rocha, Heidi Mount and Jeneil Williams in the accompanying campaign. Of course, Lagerfeld shed 90 pounds on a diet consisting of stewed vegetables and Diet Coke.
"It's exciting for me because I love the idea and as everybody knows, I drink Diet Coke and nothing else, night and day," Lagerfeld said in a statement.