Chloe fragrance ad starring... a YSL belt (huh?!)
Someone at Chloé headquarters seems to have made a boo-boo. The latest fragrance ad for the fashion label, Love, Chloé, has stirred up quite a bit of buzz amongst bloggers and the media for featuring Raquel Zimmerman wearing a Yves Saint Laurent belt, and not a Chloé belt. Photographed by Inez Van Lamsweerde and Vinoodh Matadin, the perfume went on sale in August. But it's the billboard campaign that seems to be getting the most attention. So far, there has been no response from Chloé or Coty Prestige, the brand's manufacturer/distributor, but you know what they say - any publicity is good publicity.