kate moss vogue uk sep 10.jpg

For its highly anticipated September issue, British Vogue have stuck to a winning formula by choosing Kate Moss for the cover. Believe it or not, it's the model's 30th cover for the magazine which celebrates everything minimalist chic. Photographed by Patrick Demarchelier, Kate appears casually dressed wearing a military style navy trench, a pair of platform shoe boots and not much else. Is this a case of Kate overkill or was Moss the appropriate choice for the September issue?