olivia palermo asos cover shoot.jpg

Producers of The City may be "desperate" right now to find new story lines for Olivia Palermo, who is reportedly verging on boring with her work tales of woe, but in the UK she is about to make her cover debut. Palermo will feature on the cover of ASOS.com's autumn/winter '10 issue, available from July 30. In the magazine, she reveals what her clothing line would be like if/when the right opportunity comes along to launch one.

"[My collection] would probably be soft and elegant - a really feminine collection. But I do love menswear, so I would probably throw in a few blazers and pant suits into the collection. It would have to be consistent though, that's something you have to keep in mind when you're designing."

Check out a behind-the-scenes video of the shoot from Vogue.