Continuing on their mission to become one of the most interactive luxury brands on the market is Burberry. The British label has just unveiled its Autumn/Winter 2010 ready-to-wear ads which is their first fully interactive campaign. Kicking off officially in July, customers will soon be able to rotate, pause and drag campaign images and videos a complete 180 degrees. Take a look at the video above to hear Christopher Bailey talk about the campaign, and click on for a look at who stars in the ads...

Starring a cast of familiar faces such as models Rosie Huntington-Whiteley, and Charlotte Wiggins, as well as musicians Gwilym Gold (of Golden Silvers) and Samuel Fry (of Life in Film) - it seems Emma Watson is taking a break this time to focus on her university studies.