Move over Kate Moss and Lily Cole and make way for the new faces of Rimmel London. Georgia Jagger, daughter of former supermodel Jerry Hall and Mick Jagger, and Canada's Coco Rocha have been named as the latest ambassadors for the cosmetics giant.

"I am thrilled to be the new face of Rimmel and to be representing such a fantastic brand," said Georgia, who recently bagged herself a Vogue cover and contract with Hudson Jeans.

Chosen for their sensuality (Coco) and edginess (Georgia), the young models will front Rimmel's advertising campaigns from next year.

"I have discovered a love of make-up through my modelling career, and I am really pleased to be working with such a hip brand," added Coco.

So what do we think of Rimmel's latest recruits? Do they have the same appeal as say... Sophie Ellis-Bextor?