CQ First: Ann-Sofie Back debuts Spring 2010 collection for Cheap Monday
It feels like only yesterday (in fact it was in May) that we were telling you about Ann-Sofie Back being appointed creative director of Cheap Monday. Returning to Stockholm, the former London-based designer has just unveiled her début Spring 2010 collection, which was opened by Swedish top model Caroline Winberg (above, left).
Proving that they are more than just a jeans company, Back left her distinct mark on the label adding denim techniques to other fabrics such as knits and jerseys. Jeans, tops, jackets and dresses were shredded, ripped, stonewashed, and tie dyed.
"I'm looking forward to doing new and interesting things with the whole brand and to take it well beyond the denim world," she told Style.com.
What do you think of her first collection for Cheap Monday? Let us know below.
[Images courtesy of Cheap Monday]