Ann-Sofie Back has been appointed Creative Director for Cheap Monday, and we can't wait to see what she brings to the brand.
Back combines a tongue-in-cheek love of fashion with a commercial sensibility that has already won her many admirers (Topshop A/W 09, we're looking at you!) so her influence will undoubtedly bring something memorable to Swedish fashion label. You wont be able to get a piece of the Cheap Monday/Ann-Sofie Back pie until S/S 2011 but we're looking forward to sneak previews of the campaign late next year. Orjan Andersson, the label's founder will continue to design the denim but all other design responsibilities will be given to Back.
Related links: Ann-Sofie Back Interview / Ann-Sofie Back A/W 09 Catwalk Review
