lydiahearst_pringleofscotland_adrevealed.jpgWe have already seen Daisy Lowe's ad for Pringle of Scotland's spring/summer '09 campaign, now here is Lydia Hearst's.

The socialite/model is one of three famous faces (Pixie Geldof is the other) who have been photographed Sixties style in black-and-white by Steven Meisel.

"We were looking at iconic faces... we wanted it to feel young, vibrant and very British," said Pringle's creative director, Clare Waight Keller, last month.

Unlike Daisy's, I'm not particularly feeling this ad from Lydia. I wonder how Pixie will fair.

[via The Cut]