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Hot, and I mean hot, off the presses come the shots of Victoria Beckham modelling Emporio Armani underwear. The black and white images were shot on location in LA by Mert Alas and Marcus Piggott and show Victoria lounging around a dusky hotel room.

Giorgio Armani said "I chose Victoria Beckham to launch our new global Emporio Armani Women's Underwear campaign because she is a stylish and intriguing woman. Great underwear is alluring and provocative, and so I wanted to work with someone who would make a real impression." Beckham takes after her husband David, who last year famously stripped off to his pants for the Italian designer.

Prices start at £14 for a pair of knickers, and £28 for a bra and the range comes in a selection colours including periwinkle blue green and pink. Jump through for more images of la Beckham.

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