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Estée Lauder's new 'fab four' made an appearance at Bloomingdales in New York on Tuesday to promote their new fragrance, Sensuous. (From left to right) Hilary Rhoda, Gwyneth Paltrow, Liz Hurley and Carolyn Murphy stepped out in glam outfits to also ring the bell on Wall Street.

So what did the ladies wear for the special occasion? Click on and we'll tell you...

All four women brought a touch of style to Tuesday's events with Hilary Rhoda choosing a LBD, with three-quarter sleeves, fastened together with gold and black buttons. While Gwyneth Paltrow, still rocking the short hemmed/high heeled look, opted for a white ruffled Giambattista Valli dress, teamed with a pair of lace-up YSL heels.

Brit beauty, Liz Hurley, added a splash of colour to the day by wearing a Versace rich purple satin and chiffon number, and black peep-toe pumps. And Carolyn Murphy finished off the quartet, in a white embroidered mini dress designed by Proenza Schouler, and worn with black Christian Louboutin heels.

Classy, and sophisticated! I wonder if there was much competition between the four to look the best...?

[Image: Sipa Press/Rex Features]