As we reported last month, Rock & Republic snagged some fashion royalty indeedy, by nabbing Julia Restoin-Roitfeld (daughter of French Vogue's Carine Roitfeld) to collaborate with the brand in its first major ad campaign.

"I got to put together and work with an amazing creative team. It was also a great pleasure to work with the Rock & Republic team who believed in my ideas and concept from the beginning," Restoin-Roitfeld told FWD. "I took this project very personally and I am so happy with the way it turned out!"

'Personally' is an understatement: brother Vladimir modelled in the campaign and the results are set to feature in boyfriend Magnus Berger's yet-to-be-launched magazine The Last, due out in September. It's almost a given it'll pop up in mamma Roitfeld's glossy pages too!