phi-fw0809.jpg More fall winter 2008/09 advertising campaigns are starting to trickle in, and Phi have chosen to use a 1990s supermodel and a modern one in the form off Karen Elson and Coco Rocha. The pair were photographed in this cheeky advertising campaign by Steven Meisel. This is their first foray into print advertising and what better way than with Karen and Coco posing as modern-day Vargas girls?

[image from TFS]