It the spirit of Australian Fashion Week we take a look at an Australian design that has conquered Hollywood thanks to its cult status among the slim and fashionable in the city of angels. Ksubi have taken a brand that was started in a surf side suburb to the world and this insightful video takes you back to what they did before - like how they distressed jeans and of course the rats on their runway (I'm so glad I wasn't front row at that show) - to what they want to do in the future. Can you believe the boys want to start a TV station? Though with the web being so versatile, we should watch out for Ksubi.tv soon ;)