viktor rolf shop upside down milan2.jpgOver at Brandish we've got a great Pick of the Blogs this week and one of the featured stories is Viktor & Rolf's kooky Madrid Milan store.

They literally turned the store upside down in a dizzying display that I just can't get my head around. All the clothes are displayed normally, but doorways, windows and even the parquet flooring is all topsy turvy.

See after the jump for more images of this stunning shopfitting.

viktor rolf shop upside down milan3.jpg