Perhaps today should be dubbed Twenty8Twelve day with loads of news coming through about the Miller sisters' debut clothing range. Not only is the designer collection now available online to purchase at Matchesfashion.com and My-Wardrobe.com but it will also soon be hitting ASOS.com. In an exclusive interview the the Telegraph's Hilary Alexander, Sienna Miller and her sister Savannah shed light on the reasons behind their foray into the fashion world.
"Our brand is not about setting trends," said Sienna. "We've been working on this for at least two-and-a-half years. But there was always Sienna's filming and then I got pregnant; that's why it's taken so long," added Savannah.
Check out Sienna (above, right) not only modelling Twenty8Twelve but also cashmere socks designed by Texprint finalist Carly Juneau (made to order ph. 07761723696). Supporting graduate fashion - we like that!
While the siblings maintain this isn't a "one-hit wonder", only time will tell whether their collection is a success. This week, new stock hits five Harvey Nichols stores across the UK, a selection of boutiques and, much to the delight of many, ASOS.com.
Additionally, the designer duo are preparing to open their first boutique in London's Westbourne Grove. "I quite like the idea of being at the till in my Louboutins," said Sienna.
Twenty8Twelve is due to launch next month.
[Source: Telegraph.co.uk]
