Just like Elle Macpherson, Helena Christensen and so many before her, Kate Moss is currently undergoing a huge transformation from model to business mogul. So far, it seems to be succeeding after the launch of her range for Topshop, but can Moss sustain this level of success? That is the question many in the industry are wondering after it was announced overnight that the supermodel is getting ready to launch her first fragrance.
'Kate by Kate Moss' is the creation between Moss and perfume company Coty Inc. "It's something I've thought of doing for a long time, but it just never felt right. It felt natural to take the step," Moss told WWD.
When asked to describe the scent, Moss replied: "When I put it on I want to feel fresh and light and as the day goes on I want to feel sexier."
'Kate by Kate Moss' will launch in Europe and Asia in September and the US next year. [source/Getty]
