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A Peek Inside Primark's New Oxford Street Store

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Just hours to go until the opening of Primark's new London store in Oxford Street and we thought we'd tease you a little longer with this sneak peek inside. As you can see the store is going to be fairly huge - 70,000 square feet to be exact! The new flagship store replaces the old Allders store that used to take pride of place along Oxford Street. Other retailers closeby welcome the new store's arrival. “We’ll all benefit from the increased footfall,” said Paul Merchant, New Look's managing director for merchandising. “With New Look, H&M, River Island and Next, we’ll have a decent chunk of the street. Traditionally, shoppers tend to shop at Selfridges or Marks & Spencer, but we’re giving consumers a reason to extend their trip. I can only see good things from Primark’s opening,” he added.

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Other new schemes that Primark plans to unveil is the introduction of a new ethical retail policy. Last month it was one of several retailers to pledge a reduction on the use of plastic bags by 25 per cent by 2008. The store will also launch its new range of organic cotton clothing including a collection of tops for £4 (above).

Of course Catwalk Queen will be front and centre tomorrow morning ready for the big launch. So if you happen to see us then make sure you come over and say a big hello... or g'day just to make me feel more at home :-)

See you there!

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Posted by Kimberley Foster on April 4, 2007 2:04 PM in Fashion News
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Comments

I bet it won't stay that tidy for long...

Posted by: Zelda | April 4, 2007 9:17 PM

organic ! Aha! that's more like it. the store looks shopper friendly, hopefully it remains the same with the help of primark employing more staff. hahahahaaaa.

Addis

Posted by: addis | April 5, 2007 10:30 AM

hello well i went to this new primark on oxford street today whcih is the 5th of april well i had to queue outside for three hours till i went in to the actual store but they have some really nice clthes i spend over £100 pounds at thjis store on lost of nice bargains.
But the bad news is i had to queue for an hour and a half for paying for them. outside queuing up was muders because there had to be police called to kepp the oublic having arguemnts.
but i am going back for more bargains soon.

Posted by: michelle | April 5, 2007 8:14 PM

why don't you do a page wear we can look at your range of clothes it would help . DAM , okay.

Posted by: robyn | May 15, 2007 9:08 PM

why would you stand in a queue that lasted that long why not just go back on another day ? i work at primark oxford street and i think alot of people are crazy what is the rush to get in the store when its not like its closing any time soon why not wait till it's calmer ??

Posted by: primark worker | May 24, 2007 10:21 AM

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