Gone are the days when working in a fashion boutique simply meant staffing the changing rooms and getting a discount on the clothes. Hell no. In fact, staff at Browns designer boutique in London and Stockholm-based Acne Jeans are about to swap stores, apartments and even friends during a ten day experiment this month. First comes the store swap: Browns will move their stock, staff and storefront to Sweden, while Acne will make the switch in the other direction. Staff, meanwhile, will do a total life-swap, swapping homes, careers and lifestyles with their counterparts from the other store. The swap will be happening from October 26th to November 5th. God, if only it was being televised...
