I have to admit to a degree of bias here because I've been pretty impressed with River Island over the past few years, and have always thought it gets a little overlooked, but it seems I am not alone. The store has just announced profits which are up a massive 70% from last year, and, given that we're constantly being told that the high street is in crisis, that's pretty darn impressive.
So, whaddya think of River Island? Is it really the most successful fashion chain on the UK high street, or is Topshop, H&M et al still reigning supreme? Also, while we're on the subject, could someone please talk me out of buying this little jacket from the current collection? It's calling out to me...
